Development of Appropriate Out of Home Strategies.
As a consumer, you will see outdoor advertising almost every day, although these days, it is harder and harder to actually grab the attention of the average customer. It is said that we see hundreds of outdoor advertisements every day, more so if living in a “Fastlane” city. But, recall of those ads is almost ZERO. So, doing it the right way it imperative, or it is simply a waste.
Also known as out-of-home (OOH) advertising, outdoor advertising is a broad term that describes any type of advertising that reaches the consumer when he or she is outside of the home.
Our role is to guide and inform our clientele by developing OOH advertising strategies that address a brief and attain the goals our clients would like to achieve using various forms of OOH (out of home) such as:
- Transit Media
- Point of Sale displays
- Billboard advertising
- Guerilla advertising
- Street Furniture